Vanish Miracle Serum, Whitener for Clothes, 100 ml (x3 Bottles)

Product Information

Our aim is to demonstrate the advantage of using Vanish laundry booster on top of laundry detergent to ensure more effective stain removal at low temperature while maintaining garment colour and condition for longer. Choose cooler temperatures. Hot water is a leading cause of clothes fading. You still get great results with our Oxi Action formula at 30°C.

The longevity claim ‘doubles the life of your clothes’ is based on the comparison of garment care results of Vanish pink powder + laundry liquid detergent after 20 washes vs. laundry liquid detergent after 10 washes. Low temperature washes help to reduce colour and fabric damage. Skincare experts on TikTok have weighed in, with Mixed Makeup founder @susanyara saying, “if a product seems too good to be true, it probably is”. She added that if you apply anything containing water on top of the cream, like a foundation or serum, “the effect completely goes away”, and that people with darker skin tones might find that it leaves a visible white powdery cast. @dermdoctor, a dermatologist on the platform, said that “it only works if the skin is really loose, and it can leave a glue-like residue on the skin, but the results are amazing”.With Vanish, stain removal results are visible after 1 wash and garment condition is maintained after multiple washes. The serum helps people revive treasured clothing by removing the visible wear of garments, such as fuzz and pilling, and refreshes the colour to look like new. It provides an innovative and compelling answer to the challenge of how to extend clothes’ longevity in an increasingly fast-fashion world. Now, a ‘miracle’ product is doing the rounds online after a 54-year-old woman who is “very self-conscious” about her under-eye area posted a TikTok applying a firming cream. In under three minutes, her bags seem to vanish almost completely, leading viewers to question whether the video was real.

Although Gen Zers were painting dark circles under their eyes as part of a questionable beauty ‘trend’ earlier this year, it’s fair to say that not everyone wants pronounced, puffy eyebags – even as a fashion statement. How to help double the life of your white clothes with Vanish: Use Vanish White powder + Laundry detergent (wash cycle at 30°C) The Vanish Miracle serum is the result of new product development and signals a shift in the brand’s approach and positioning. It is driven by the clear purpose of helping clothes live many lives and boosting re-use and longevity, a driver that will propel all the brand’s future launches.

A CATEGORY-CHANGING PRODUCT

The company stated the launch marks a significant shift in the fabric treatment sector by helping people revive treasured items of clothing. The product can remove some of the visible signs of wear on garments, such as fuzz and pilling, and refreshes the colour to “look like new”. Extending garment longevity is the purpose of Vanish. These days garment consumption can be very fast, a study claims that garments could be disposed after only 10 wears (“Global Fashion Agenda and Boston Consulting Group, Pulse of the fashion industry” 2018, p. 59).